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IDENTIFY DESIGN PRINCIPLES


UNITY

T-Mobile

The T-Mobile website is unified by the highly saturated magenta color used throughout the site.


LAYOUT

31Three

31Three is a web design company with an outstanding home page due to the symmetry of the butterfly and other content on the page.


USE OF GRID

Coca-Cola

Coca-Cola's website is an excellent example of using a grid to make an attractive website.


PROXIMITY

Paragon Game

Paragon is my favorite video game and their website does an excellent job of creating a lush world by grouping all the elements on their page close together.


REPETITION

Little Caesars

The repetitive use of the color orange makes the Little Caesars website memorable.


CONTRAST

The Beard Club

The Beard Club uses very dark and black visuals highlighted by contrasting white text.


ISOLATION

Lana Del Rey

Lana Del Rey's website is as haunting and beautiful as her music because of the creative use of the isolated image.


VISUAL HIERARCHY

GameSpot

The different sizes of the content boxes naturally draws your attention in a circle.